Have you heard about the Renewal of the Professional series and its new technical products? Four Reasons Professional products...
Join the rebellion.
Let’s break the narrow mold of beauty
one better hair day at a time.
Get to know usJoin the rebellion.
Let’s break the narrow mold of beauty
one better hair day at a time.
Get to know usBlog
Inspiration Products
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Winter hair hacks: here’s how to avoid brittle, dry, and static hair
Winter is the most magical time of the year when the world turns into a frosty wonderland. In reality;...
Inspiration Products
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A healthy scalp lays the foundation for healthy hair – 5 tips to treat your scalp
Tired of having an itchy scalp? Or colleagues asking you if it’s snowing outside when you walk into the...
Inspiration Products
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Hair trends for 2024: individuality and the 90s
If Cowgirl Copper, Wulf Cut, and Teddy Bear Bronde were the captivating hair trends of 2023, what will 2024...
News Products
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Easy bun updo for festivities
Buns are timeless hairstyles, versatile, and surprisingly easy to modify. Curls create a very texturized base for the updo,...
News Products
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Four Reasons Original Blow-Dry Fluid is the Best Styling Primer of the Year!
The professional hair and beauty magazine Pinni organizes the annual Nordic Hair Star contest and gala, where hair professionals...
Education Products
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The perfect guide for dealing with hair color disasters
Have you encountered hair color crises that almost make you cry? Learn not only to correct color errors but...
Education Products
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The best ways to cover grey hair: tips and tricks
Grey Hair: Nature’s own way of reminding us of the years accumulating or the real spice of life? If...
News Products
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Notice of Legislative Changes Regarding Our Products
The European Commission has introduced a new regulation concerning cosmetics legislation, which will result in the prohibition of several...
Inspiration Products
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Four Reasons Professional Shots: Because Hair Deserves Its Own Cocktail Party
We’re living in an age where everything is personalized. From our playlists to our pizzas, it’s all about me,...
Inspiration Products
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The unsung Heroes of hair salons – furniture that keeps you ergonomic
Other than your artistry and creativity, you also spend long hours on your feet and perform repetitive tasks that...
Inspiration Products
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Understanding hair needs: moisturizing vs. structural repair
It’s vital to be able to identify your clients’ specific hair needs accurately. Understanding whether their hair requires moisturizing...
Four Reasons
Color Mask
Four Reasons Color Mask is an up-to-date selection of toning hair products that accentuate the color of your hair in a subtle or bold way. Their conditioning, vegan and pigment-rich composition extends the life of your hair color and keeps it intense.
Color Mask Products
Four Reasons
Nature
Keep the nature close, by your side. Dance in the rain. Take your shoes off in the grass. Feel the wind in your hair. Four Reasons Nature has been developed to bring out your beauty in a natural way, with truly effective products. Nature combines freedom and the will to create a better tomorrow today.
Four Reasons Nature Products
Uniquely yours
Four Reasons
Professional
You know yourself and what you like. You show your strengths and dare to be who you really are. You show your strengths and dare to reveal your feelings. We created Four Reasons Professional hair product line for you, because you deserve something uniquely wonderful. Pure premium, for you and your hair.
Four Reasons Professional Products
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